PROJECTS | 5 MINUTE READ
ACCOUTER'S RESIDENCES AT THE OWO: AN EFFORTLESS FUSION OF HISTORY AND MODERNITY
Accouter proudly presents our two exclusive schemes at The OWO Residences by Raffles in Whitehall, London. Valued at £8.5m each, these 1,435 sq ft spaces are a tribute to British heritage, seamlessly blending classic elegance with contemporary design.
The OWO, formerly the Old War Offices, is a historic building that has witnessed the pages of history turn, including the wartime leadership of Winston Churchill. The building now houses two exquisite residences designed by our team at Accouter. Adorned with original antiques that tell their own stories, our design is inspired by the statues of 'Truth' and 'Justice' that crown the building. The apartments’ design honours the past while embracing the future, creating spaces that reflect both the storied history and the modern sophistication of our esteemed clientele.
HONOURING TRUTH & JUSTICE
In the words of Winston Churchill, “Truth is incontrovertible.” Our design pays homage to the building's storied past and its future as one of London's most prestigious residences. Both of our designs celebrate British culture through meticulously curated heirloom pieces and artworks by British artisans, creating a narrative of authenticity and integrity.
Each residence juxtaposes antiques with contemporary pieces, reflecting the balance and evolution of design. This harmonious contrast mirrors how our designers at Accouter can integrate valuable lessons from the past with modern innovations to create a new standard of luxury living.
TWO DISTINCT WORLDS
Residence 1: This residences embraces a light, serene palette accented with green and blue tones. The design breathes tranquillity and modernity throughout the scheme, offering a refreshing living space. Large windows flood each of the rooms with natural light, enhancing the airy atmosphere. The furniture is sleek, with clean lines and minimalist forms, which compliment the thoughtfully curated art pieces and decor elements to add personal touches, making this residence a perfect sanctuary for relaxation and rejuvenation.
Residence 2: In contrast, this residence features a rich autumnal palette, with a key feature being the tapestry art-work above the dining table, setting a tone of depth and sophistication. Every element across this scheme has been handpicked to evoke warmth and elegance, which can be felt immediately when stepping into the entrance.
The rich hues of burgundy, amber, and deep green throughout the space evoke a sense of cozy elegance. Every element in this scheme has been handpicked to ensure a cohesive and luxurious aesthetic. The living area is adorned with plush textiles and sumptuous materials, offering comfort and style. The entrance immediately impresses with its welcoming ambience, where the careful balance of colour, texture, and lighting creates a harmonious and sophisticated space that exudes warmth and refinement.
Both residences are adorned with a curated selection of antiques and bespoke pieces, highlighting the 'old and new' theme. This integration underscores Accouter's commitment to embedding culture and artistry within our interiors.
WALKTHROUGH THE SCHEME - RESIDENCE 1
Videographer - George Merritt - Metrix Productions
“We have eagerly anticipated the launch of our two residences at The OWO, which exemplify our dedication to creating unique worlds within each space. The 'Truth & Justice' schemes capture the essence of luxury living, honouring the rich narratives of their historic location.”
SASHA DUDLEY-RYDER - ASSOCIATE DESIGN DIRECTOR
“Working on the Old War Office redevelopment has been a remarkable journey of blending the past and the present. It stands as a testament to the team's dedication to creating a legacy that honours the building's historical importance, whilst offering an exceptional lifestyle to its future residents. This project is more than just a development; it is a celebration of history, luxury, and innovation, brought to life through a shared vision of excellence.”
LUCY DAY, GROUP DIRECTOR
OUR UNIQUE APPROACH- CATERING TO THE UHNI Individual
When considering our designs, we understand the discerning tastes and expectations of UHNIs (*Ultra-High-Net-Worth-Individuals). These buyers are typically looking for more than just a residence; they seek a home that reflects their personal legacy and lifestyle. They value exclusivity, bespoke craftsmanship, and spaces that seamlessly integrate the old and the new. For UHNIs, it is crucial that every element of their home tells a story and embodies a unique blend of sophistication and innovation. They appreciate the incorporation of original antiques alongside contemporary pieces, creating a harmonious contrast that adds depth and character to their living spaces.
Working with private clients directly allows us to tailor every detail to their specific preferences, ensuring that their vision is fully realised. This bespoke avenue often leads to more personalised and satisfying results compared to dressing a residence for sale. This process applies a personalised approach both when working with private clients and dressing an exclusive residence for sale. Both approaches are driven by our commitment to excellence and our passion for creating luxurious, timeless environments that exceed expectations.
At The OWO Residences, we have crafted spaces that not only honour the historical significance of the building but also cater to the modern, sophisticated tastes of our esteemed clientele.
LUXURY INTERIOR DESIGN SERVICe
Keep an eye out on The Publication - Accouter will be revealing more about the project in due course. For now, experience The OWO in more detail on the official Accouter Instagram.
“As we unveil our projects at The OWO, we are redefining the standards of luxury within the super prime industry. This iconic building provides a unique canvas for our team, with our designs seamlessly blending historical significance with contemporary elegance. These schemes not only elevate our studio's reputation but also reflect our dedication to creating timeless, sophisticated spaces for our discerning clients.”
ALEC WATT - CEO
“The OWO Residence by Raffles stands as one of London's most iconic and monumental new developments. Accouter is proud to strengthen our market esteem by curating schemes for two residences within this remarkable building, designed to resonate with discerning clients. Our schemes, featuring classic furniture pieces, antiques, and art steeped in history—just like the building itself—epitomise luxury and quality.”
STELLA GITTINS - CO-FOUNDER AND GROUP DIRECTOR
A TESTAMENT TO BRITISH DESIGN
It has truly been an honour to share our designs at The OWO - such an important building with rich British history - which is a key element to our inspiration as a luxury interior studio. Accouter’s designs can be viewed in full here.
You can find our design team at:
Global HQ & Europe
37 - 41 Mortimer Street,
London, W1T 3JH,
United Kingdom
+44 (0)20 3651 3325
interiors@accouterdesign.com
Contact us today and begin your project enquiry.
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